Powerful Marketing for Garden Centers,
agritourism farms & wineries
Your Partner in Growing Revenue, Reach, and Results
We help plant-centered businesses grow into thriving destinations — driving more foot traffic, higher sales per visit, and year-round customer loyalty.
Who We Serve
Looking for garden center marketing that works? Want to promote your agritourism farm, pumpkin patch, or U-pick orchard? Running a winery or greenhouse that doubles as a destination?
At McCusker’s Marketing, we specialize in helping plant-centered businesses and agritainment destinations stand out in their communities. Our clients include:
Independent garden centers, nurseries, and greenhouses
Agritainment farms with seasonal attractions like corn mazes, U-Pick fields, and harvest festivals
Wineries and hybrid destinations that want to fill events, memberships, and tasting rooms
FAQs
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By positioning your greenhouse as a year-round destination with seasonal events, loyalty programs, and bundled offers. Our marketing programs will help you build a year-round calendar of seasonal celebrations and events to engage customers no matter what the weather is outside.
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The key is to showcase what makes your independent garden center unique: expertise, quality, and community. Unlike big box stores, you can offer knowledgeable staff who provide personalized recommendations, plants that are sourced and selected to thrive in your local soil and climate, and an experience that feels inspiring rather than transactional. Pair that with loyalty rewards, seasonal events, and done-for-you bundles that save customers time, and you give shoppers a reason to choose you not just once, but season after season.
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Through integrated email, social media storytelling, and event promotion that turns visitors into repeat members. With our winery marketing services, you’ll achieve trackable growth in customer habituation and increased seasonal revenue.
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Most farms don’t have a clear marketing strategy — we build campaigns that get families and groups to choose your farm over competitors.
Our Solutions
Our custom and world-class marketing services are designed for the unique needs of garden centers, agritourism farms, and wineries:
Email Marketing Campaigns
that nurture loyal customers
Social Media Management
that drives foot traffic and ticket sales
Branding, SEO, and Website Optimization
so you show up for “pumpkin patch near me” or searches like “Garden centers in Cincinnati”
Paid Ad Campaigns
so you can measure customer interest and get clear ROI
Loyalty Programs & Memberships
that increase per-visit spend and support customer habituation
Event Marketing
for festivals, U-pick seasons, and winery events
“These girls get the job done and bring the folks to our door looking for items they’ve seen online.”
- Heather R, Merchandiser for Stockslager’s Greenhouse and Garden Center
Why McCusker's Marketing?
We’re not a generalist agency. We’re horticulture and agritainment insiders. With more than a decade helping garden centers, farms, and wineries, we know what works in this industry. Our team of strategists, writers, and social media managers live and breathe plants, events, and community-based marketing, and we’re here to help you thrive.
The Garden Party Blog
Our most recent insights about marketing your garden center:
Can You Afford to Stay Where You Are?
Working with the wrong marketing partner—or trying to handle it all yourself—means:
Losing market share to competitors.
Missing opportunities to attract and retain new customers.
Wasting time and money on ineffective campaigns.
Falling short of revenue and sales targets.
Staying stuck in outdated marketing practices that fail to inspire customers.
Ready to Strengthen Your Garden Center or Agritourism Destination?
Let’s grow your business together.
No obligation—just a conversation about how we can help you thrive.